Thoughts on networking
Truth Or Delusion - Busting Networking's Biggest Myths
If you provide good customer service, people will refer business to you.
This is a delusion. Many, many entrepreneurs think that good customer service is the number-one way to cultivate word-of-mouth marketing and referrals. But it's not! It's a good policy and one that's vital to the health of your business, but it's not at the core of building a referral-based business.
The new book Truth or Delusion, Busting Networking's Biggest Myths co-authored by Ivan Misner, Mike Macedonio, and Mike Garrison, tackle 49 questions and/or myths about networking and show how they are in fact "truth" or "delusion".
Discover more and purchase this book online:
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